Do you know how it is said that first impressions matter?
Well, your miniature is your first impression on the cover of a book.
Because facebook is first or foremost, viewers will look at the thumbnails before reading your title. You want people to be immediately involved in the thumbnail.
The best solution for creating ADS thumbnails is here!
You don’t have to be a professional graphic designer to create a creative thumbnail. In fact, you can use Canva and choose a prefabricated template and use it. So the creative part of making a miniature that must be difficult.
What can become difficult is to make sure that the images you select are illuminated in the same way. You may need image editing software to make all of your thumbnails look the same. You can use PicMonkey to edit your thumbnails so that they all look similar, or use Photoshop or even VSCO on your mobile device.
Another trick to make sure that thumbnails look the same is to take a photo compared to using a screenshot of your video. The photo will be clearer overall and also have a higher resolution. , so that it can better manipulate the image.
Second, if you use text on the image (and you should, but we’ll discuss that later), make sure you use the same consistent color scheme and fonts.
Use clear, clean, consistent images, as well as a consistent, though not identical, font layout.
Get inspired by other Facebook ads users, but add your own twist.
There are certain things that all successful thumbnails have: clear, high-resolution images and descriptive fonts, for example. However, you should add your own unique look to the thumbnails so that they are recognized by your customers. Using additional images, such as emojis or product images, could be a nice addition.
Go to Facebook and check out some thumbnails from a few top pages you admire and try to find a common theme everywhere. For example, are their photos all bright, with white tones and high contrast, like the screen above? What type of text do they have on the thumbnail? Do some research and see what you like and what seems to work for those ads, then add your own twist based on the types of thumbnails you consider most inspired.
Make sure you follow the thumbnail trends (yes, “thumbnail trends” are one thing).
Believe it or not, there are trends in miniatures. Like any trend, miniature trends come and go. You don’t want to be behind the times. Here are some trends that dominate the thumbnails right now:
- Use an image of yourself that is very expressive (ie a shocked, sad or exalted face), which will arouse the interest of potential viewers. They’ll want to know why you’re doing that.
- Use an image of the product (or product) you are using in the thumbnail video so that viewers have an idea of what to expect from your product.
- Add a short question or teaser to the text you use on the thumbnail. Again, these are tactics that will pique the interest of a potential viewer. You want to make the thumbnail as interesting as possible with a single image.
The practice is perfect.
If you are new to creating thumbnails, don’t stress if you don’t get everything perfect right away. Finding the thumbnail groove may take some time. We recommend that you first find the perfect filter for the main thumbnail image, as it will guide the overall theme of the channel. Then you can play with different text and overlay image options to find the perfect look for your channel.
