As a small business owner, Facebook is one of your most prized marketing tools. Facebook ads offer you a wide reach without burning a hole in your pocket. Hence, the alert message “Ad Account Disabled” can give you nightmares. Your entire ad campaign would disappear, and this is likely to affect your sales funnel and revenues. So, if find yourself in a tight corner with your Facebook ads account disabled, we are here to help.
In this write-up, we shall look at scenarios where you might find your Facebook ads account banned and how to overcome this problem. Before we delve further into the solution let’s start by saying what might have got you here and what it means for your business when your Facebook ad account is banned.
Why is my FB ad account disabled?
This is one question that is likely to come to your mind as you wake up to see the red alert. The reasons for an account disabled for Facebook ads be attributed to several factors. Here are some of the common reasons you are your Facebook ad account has been disabled
- Your ads have branded content such as text, photos, or videos of other media companies, influencers, and celebrities
- You may have used personal attributes in your ads that directly relate to people’s race, ethnicity, religion, beliefs, age, and sexual orientation
- Your ads are misleading and the information on your landing page is different from that of your ad content
- You have used the Facebook brand to promote your content such as using the FB logo in your ad
- You overspent on your campaign. Yes, FB restricts even that! This can be a sign of spamming activity.
- There are dues on your account, you have habitually made late payments and your account has been flagged as unreliable
- Your ad has reference to products that are restricted such as alcohol, gambling, OTC drugs, cryptocurrency, state lotteries, etc.
- Your account has been logged in from multiple IP addresses and this is a sign of fraud hence the account is temporarily locked
- You have violated any other of Facebook’s policies such as using the same payment method for multiple ad accounts
What happens when the Facebook ad is disabled?
If you depend on Facebook ads for a lion’s share of your sales and revenue, having your Facebook ads account disabled can be catastrophic. Here are some of the immediate consequences that you are likely to face.
- All your ads are frozen at once, and your target audience won’t be able to view your ads
- Your campaign is put on hold until you get it retrieved or in the worst case it is terminated
- You won’t be able to generate any new sales from your ad campaign
- Access to your business manager would stay locked and your customers won’t be able to reach them
How do I recover my disabled Facebook ads account?
When you come across the “Ad Account Disabled” alert on Facebook Ads Manager, you need to react promptly. Here are the things you must do –
Online Review
If your ad campaign has been disabled for a minor reason you can raise the issue online and get it resolved –
1. Under your Ads Manager click on “See Details” on the Ad Account Policy Page and you will see the status of your account.
2. Click on “Request Review” where you will need to verify your identity. It takes 2-3 business days for Facebook to revert to your request.
Contact Facebook Business Help Centre
If your online request for review hasn’t helped and days have passed since the request you need to get in touch with Facebook Business Help Centre. You can start a live chat with a representative and know the reason behind the problem and get your account reactivated.
How can I avoid my Facebook ads account being disabled in the future?
Once your ads account has been successfully restored, it is important to avoid such events in the future. Here are a few tips that would help you avoid your Facebook ads account being disabled.
- Test your ads before running them on Facebook and make sure you don’t violate any of Facebook’s policies
- Create a checklist for Restricted Content and Prohibited Content and make sure your team understands what’s allowed and what’s restricted
- Hire a content agency that is well versed in Facebook’s policies to create ads as this will help avoid such ugly scenarios
- Avoid common red flags such as irrelevant ads, using multiple IP addresses, and using the same payment method for multiple accounts
How to disable a commerce account on Facebook?
If your online store has outgrown the sales on Facebook commerce and you might want to disable it. This is a logical step that businesses take when they see little value in Facebook commerce. You can rather focus all your energy on Facebook ads and drive traffic to your landing page. The process of disabling a commerce account on Facebook is simple. Here are the steps you must follow –
- Visit the Commerce Manager page in your account.
- Click on Settings on the left-hand side of the screen.
- Click Edit in the Commerce account info section.
- Click on Deactivate commerce account.
- Authenticate your action with a Facebook password
- Click on Confirm.
- Choose your reason for deactivating the account
- Click Deactivate account.
We hope we have answered all your queries about your Facebook ads being disabled and how they can be retrieved. If you are finding it difficult to manage your Facebook ad campaign, you need the services of an expert team. At Launch Ads, we manage Facebook ad campaigns for hundreds of small and medium businesses.
We aren’t just a Facebook marketing agency but one that has expertise in content creation. We have a large team of scriptwriters and video editors who can create the most inspiring ads. Get in touch with us today and we shall help you extend your Facebook marketing campaign.
